Reading Time: 4 minutes

Imagine ditching the limitations of a traditional online store and crafting unique shopping experiences that captivate your customers. With Shopware, a future-proof e-commerce platform, you can! Shopware empowers you to embrace headless and composable commerce, a revolutionary approach that breaks down barriers and lets your creativity soar. Curious? Buckle up and get ready to discover a world of possibilities with Shopware!

Hosting Shopware

(And hey, while we explore, remember Bhoost offers rock-solid Shopware hosting to keep your store running like a dream – just sayin’)

About Shopware

Shopware is a rising star in the e-commerce world, ideal for ambitious businesses seeking to expand. This sophisticated platform is designed for mid-market and lower-enterprise merchants, with the capability to handle B2C, D2C, B2B, and even service-based models. (Think of it as your commerce chameleon!) 

Shopware’s magic lies in its open-source, API-first architecture, granting you unparalleled flexibility and control. This translates to a highly customizable storefront tailored to your unique brand and customer needs. Plus, with over 34,000 thriving online stores already powered by Shopware, you’re joining a community of e-commerce champions.

And the best part? Shopware is built for headless commerce, meaning you can break free from traditional limitations and craft revolutionary shopping experiences that amaze your customers. Let’s explore how Shopware’s headless approach can supercharge your business!

What is Shopware and why is it so popular for Ecommerce?

What is headless commerce?

Imagine your online store as a fashion icon – always keeping its core functionality flawlessly in check (that’s the backend), but with the freedom to change its look and feel on a whim (that’s the frontend). This, my friends, is the magic of headless commerce. Think of it as decapitating the traditional store structure, where the frontend (the visual storefront) operates independently from the backend (the engine that runs everything). But fear not, they stay connected through a “clever little API,” like a stylish messenger coordinating between designer and tailor.

This split personality gives you incredible flexibility. You can experiment with new frontend designs without affecting the smooth operation of your backend. Want to launch a whimsical mobile app or integrate your store into a chatbot? Headless commerce makes it a cinch! This agility keeps you ahead of the evolving e-commerce curve, allowing you to test new trends and embrace future technologies like voice assistants or augmented reality. Basically, headless commerce unleashes your imagination to create shopping experiences so remarkable, that they’ll leave your customers saying, “Molto bene!” (That’s Italian for “very good,” in case your fashion sense extends to multiple languages.) Now, let’s dive into the tangible benefits of embracing this headless revolution!

Advantages of headless commerce

Unleash your inner e-commerce innovator with the power of headless commerce! Here’s a taste of the remarkable advantages you’ll enjoy:

  • Be a Trendsetter, Not a Follower: Ditch the limitations of pre-built templates. Headless commerce lets you design a cutting-edge storefront that reflects your unique brand and keeps you ahead of the curve. New design trend? No problem! Just update the frontend without impacting your backend.
  • Scale Like a Superhero: Imagine effortlessly handling traffic spikes during holiday sales or new product launches. Headless commerce lets you independently scale your frontend and backend, ensuring peak performance no matter how busy things get.
  • Content is King (or Queen): Gone are the days of clunky content updates. Headless commerce lets you manage your content through a separate system (like a headless CMS), allowing for faster edits, personalized product pages, and targeted marketing campaigns – all without touching your core backend.
  • Omnichannel Bliss: Meet your customers wherever they shop. Headless commerce makes it easy to integrate your store across multiple channels, from mobile apps to social media to voice assistants. This seamless omnichannel experience keeps your brand at the forefront of their minds, no matter which device they use.
Shopware: how to install an extension

Shopware and Composable Commerce: The Future of Flexibility

Composable commerce takes headless commerce a step further by breaking down the e-commerce ecosystem into modular components. Each component, like a product information management (PIM) system or a content management system (CMS), can be a best-of-breed solution, chosen and integrated seamlessly through APIs.

Benefits of Composable Commerce with Shopware

By embracing composable commerce with Shopware, businesses unlock a new level of flexibility and future-proofing:

  • Unmatched Flexibility: Shopware allows you to integrate the perfect software components for your specific needs, creating a truly customized e-commerce solution.
  • Future-Proof Scalability: The composable approach enables independent scaling of your frontend and backend. This ensures your store can handle growth surges effortlessly, keeping pace with your ambitions.
  • Omnichannel Mastery (enhanced): Composable commerce empowers you to deliver seamless omnichannel experiences. Integrate your store with various touchpoints, from social media to mobile apps, ensuring a consistent brand experience for your customers, no matter where they shop.

Ready to unlock the power of Shopware?

When it comes to crafting exceptional e-commerce experiences with Shopware, some leading brands are showing the way. Amen Collection, a renowned Italian fashion house, AlexMax, a provider of cutting-edge IT solutions, and WODKA Agency, a powerhouse digital agency, have all leveraged Shopware’s headless capabilities to achieve remarkable results.

Bhoost is proud to be a part of their journeys. We provided these brands with high-performance Shopware hosting solutions, ensuring seamless performance and unwavering reliability for their online stores.

  • Amen Collection: Imagine browsing exquisite Italian fashion designs on a platform that’s as smooth as silk. That’s the Amen Collection experience, powered by Shopware and supported by Bhoost’s hosting expertise.
Shopware-hosting_headless-commerce_bhoost
  • AlexMax: For a company dealing in mission-critical IT solutions, reliability is paramount. Bhoost’s Shopware hosting ensures that AlexMax’s e-commerce platform can handle high traffic volumes with ease, providing a frictionless shopping experience for their customers.
The power of headless commerce with Shopware
  • WODKA Agency: This innovative agency partners with clients to build exceptional e-commerce experiences, and Shopware is a tool of choice. Bhoost’s technical expertise in Shopware on-premise hosting supports WODKA Agency in delivering cutting-edge solutions that exceed expectations.
Wodka_Shopware_Bhoost_headless-commerce

Bhoost is passionate about helping businesses thrive in the e-commerce landscape. Our team of specialists is here to guide you every step of the way.

That’s it, folks! Check out our blog for more information.

WordPress vs. Shopware
Reading Time: 4 minutes

In the brightly lit ring of e-commerce, two titans stand ready: WordPress vs. Shopware.

In one corner, the undisputed champ of content, WordPress, muscles rippling with a massive plugin library. But can its e-commerce add-on, WooCommerce, deliver the knockout punch for serious online stores?

Across the ring, Shopware, the German challenger, steps forward, its sleek design promising an innovative shopping experience. But will its growing community and cutting-edge features be enough to dethrone the king?

This blog post signals the start of the fight.

Tonight’s fight? Choosing which platform has the power to KO your online store competitors.

By the way, no matter which platform you choose, we offer reliable hosting solutions optimized for both WordPress and Shopware to keep your online store running smoothly.

How to make your WordPress super fast

WordPress – What is it?

In our first contender’s corner stands WordPress, a heavyweight champion with a knockout punch in versatility. Born in 2003 as a platform for bloggers to share their voices, it’s evolved into a powerful Content Management System (CMS) used by a staggering 43.4% of websites globally.

This open-source giant boasts a massive plugin library, with WooCommerce reigning supreme for e-commerce functionality. Think of it as a Swiss Army Knife – you can customize your marketplace with an arsenal of tools to fit your specific needs. And with a user-friendly interface, even beginners can get started quickly, building a beautiful and functional online store.

While ideally suited for small to medium-sized marketplaces, WordPress offers surprising scalability for those with ambitious growth plans. No matter your experience level, WordPress is a strong contender, ready to rumble in the e-commerce ring.

Shopware – What is it?

In the opposite corner, we have the challenger – Shopware, a rising star from Germany with a focus on innovation and flexibility. Born in 2000, this platform isn’t messing around. Shopware is built from the ground up for e-commerce, offering a robust solution for businesses looking to create dynamic online experiences.

Unlike WordPress, Shopware isn’t a jack-of-all-trades. It’s a specialist, designed to help you craft unique shopping experiences that keep customers coming back for more. Think of it as a state-of-the-art race car – sleek, powerful, and engineered for speed.

Shopware boasts an impressive suite of built-in features, including drag-and-drop design tools, intuitive content management, and flexible product management. This lets you create a beautiful and highly functional online store without needing a mountain of plugins. And for those with ambitious growth plans, Shopware’s modular architecture and scalability ensure it can keep pace with your success.

While its community and third-party plugin ecosystem are still growing, Shopware is a serious contender, especially for those who prioritize a cutting-edge shopping experience and out-of-the-box features. Get ready for Shopware to push the boundaries of e-commerce innovation.

What is Shopware and why is it so popular for Ecommerce?

Clash of the Titans: Unveiling the Strengths & Weaknesses of WordPress & Shopware

Let the battle begin!

First Round: Versatility vs. Focus

  • WordPress: The ultimate Swiss army knife with a massive plugin library (including WooCommerce) for ultimate customization. Ideal for businesses selling a wide range of products or those who want to experiment with different features.
  • Shopware: The specialist, designed specifically for e-commerce with a focus on creating unique and engaging shopping experiences. While it may not be as flexible, it excels at what it does best.

Winner: This round depends on your needs. If you crave ultimate flexibility, WordPress is your champion. But if a laser focus on e-commerce is your priority, Shopware might be the knockout punch.

Second Round: Ease of Use

  • WordPress: Beginner-Friendly. With its familiar interface and wealth of tutorials and resources, WordPress is a great platform for those new to e-commerce.
  • Shopware: Learning Curve. Shopware has a steeper learning curve than WordPress, especially for those unfamiliar with e-commerce platforms. However, its intuitive interface and growing community resources can help bridge the gap.

Winner: This round goes to WordPress. Its user-friendliness makes it a clear winner for beginners jumping into the e-commerce ring.

Third Round: Scalability

  • WordPress: Scales with Caution. While WordPress can handle small to medium-sized stores quite well, its scalability for very large businesses can be a concern. The number of plugins used can impact performance.
  • Shopware: Built to Grow. Shopware’s modular architecture and focus on e-commerce make it a strong choice for businesses with ambitious growth plans. It can handle large product catalogues and high traffic volumes efficiently.

Winner: Shopware takes this round. Its scalability ensures your e-commerce store can grow and evolve without limitations.

How to update WordPress easily and securely

Fourth Round: Cost

  • WordPress: Budget-Friendly. WordPress itself is free to use, and there are many free plugins available. However, some essential e-commerce features may require premium plugins, and you’ll need to factor in hosting costs.
  • Shopware: Open Source with Paid Options. Shopware offers a free open-source version, but some features require a paid license. There are also additional costs for hosting.

Winner: This round is a draw. Both platforms offer cost-effective options, though WordPress might have a slight edge with its free core software and a vast selection of free plugins.

Fifth round: Community & Support

  • WordPress: Massive Community. With its massive user base, WordPress benefits from a wealth of online resources, tutorials, and forums. Finding help is easy.
  • Shopware: Growing Community. Shopware’s community is smaller but rapidly expanding. While resources may be more limited compared to WordPress, the Shopware community is known for its dedication and expertise.

Winner: WordPress wins this round. Its massive user base translates to a wealth of readily available support resources.

Final Round: Unique Features

  • WordPress: Endless Possibilities. With its vast plugin library, the possibilities with WordPress are virtually endless. You can find plugins for just about any e-commerce feature imaginable.
  • Shopware: Innovation Built-In. Shopware boasts several cutting-edge features out of the box, including 3D product configurators and drag-and-drop design tools. You won’t need to rely on plugins for these functionalities.

Winner: This round depends on your needs. If endless customization is your priority, WordPress offers endless possibilities with plugins. But if you prefer built-in features and a streamlined experience, Shopware stands out.

And the Winner Is…? 

Choosing the Right Platform for Your E-commerce Knockout

The choice between WordPress and Shopware ultimately depends on your specific needs and priorities. Here’s a quick cheat sheet to help you decide:

Choose WordPress if:

  • You’re new to e-commerce and want a user-friendly platform.
  • You sell a wide variety of products and need extreme flexibility.
  • You’re on a tight budget.

Choose Shopware if:

  • You prioritize a unique and innovative shopping experience.
  • You have ambitious growth plans and need a scalable platform.
  • You value built-in features over extensive plugin customization.

No matter which platform you choose, Bhoost offers reliable hosting solutions optimized for WordPress and Shopware to keep your online store running smoothly.

That’s it, folks! Check out our blog for more information.

poor performance
Reading Time: 6 minutes

When it comes to website performance, it’s common to wonder if poor scores are attributable to the hosting or developer. In fact, both can impact a site’s overall performance. In this article, we will look at the different factors that can cause poor performance scores and discuss both the role of the hosting and the developer in improving site performance.

Let’s start by talking about the hosting. The hosting of a website plays a vital role in determining the overall performance. If the hosting is low quality or not optimized for the specific needs of the website, this may cause a slow server response, long loading times, and an overall poor user experience. Some key factors to consider for good hosting include server speed, availability, scalability and security.

However, it’s not just hosting that affects website performance. It too developer has an important role. A competent developer should follow best web development practices to optimize code, reduce resource burden, minimize server requests and improve the overall user experience. Through the use of caching, resource compression, image optimization and other techniques, a developer can greatly improve website performance.

So, who is responsible for poor performance scores? Let’s delve deeper into the discussion in this new article.

Why should I care about bad performance/structure scores?

First, we ask ourselves why we should actually care about site scores and performance. For starters, these greatly affect the user experience. In fact, a slow website leads to a negative user experience. Not only is this because those who visit it do not have an immediate response to their requests (for example completing a purchase, seeing a product page or specific content), but it also gives a sign of unreliability and insecurity.

So here we go with the introduction of metrics Core Web Vitals, Google has also shown that it pays a lot of attention to these aspects. In fact, the performance score essentially represents the experience of your visitors into key user-centric metrics (e.g. Web Vitals) as your page loads. More the lower your performance score, the worse your page will perform from the point of view of your visitors. Factors like location, network connection speed, and more (ads, cookies, etc.) can also impact how your page loads, which in turn affects your performance score.

poor performance

Facility score

On the other hand, a negative structure score means your page probably wasn’t built with the best front-end practices in place. There are numerous strategies and methods for implementing a website to ensure an optimal loading time, and with a poor structure score, chances are your website has none of them in place.

Your performance on the Facility Score does not necessarily correlate with your Performance Score. However, improving your structure score can be a good starting point for improving your overall page load times (which can potentially impact your performance score). Overall, getting better results can not only improve your visitors’ experience on your page but will also likely lead to more conversions and potentially improved SEO rankings as well. This means that improving your scores has tangible benefits for your website/business/operations.

What are the causes of poor performance/structure scores?

Not reaching thresholds for any of the 6 performance metrics:

  • First Contentful Paint (FCP)
  • Largest Contentful Paint (LCP)
  • Speed Index (SI)
  • Time to Interactive (TTI)
  • Total Blocking Time (TBT)
  • Cumulative Layout Shift (CLS)

it doesn’t just mean having a site that doesn’t perform optimally, but as we also said in our article dedicated to Core Web Vitals, it also means penalizing him. This is why it becomes essential to be able to have a site that responds quickly and performs.

But what does not achieving a satisfactory score on these metrics depend on?

Many of these parameters are directly related to CSS/JavaScript execution, code or image optimization, but also hosting and other features.

But let’s see in detail what can actually negatively affect our site.

Reasons for Incorrect Structure Scores:

There are several reasons why a site might be slow and not meet the Core Web Vitals score:

  1. Image optimization: Non-optimized images can slow down page loading. It is important to resize, compress, and use appropriate image formats to improve performance.
  2. Code not optimized: Inefficient, heavy, or buggy code can negatively impact site performance. It is important to write clean, efficient and well-structured code to improve loading speed.
  3. Cache and storage: Proper cache configuration and use of caching techniques can reduce page loading time. Using browser caching and implementing a server-side cache can improve overall site performance.
  4. Low-quality hosting: A low-quality hosting service can negatively affect the performance of your site. If the hosting does not provide enough resources or has a slow connection, the site may be slow.
  5. Heavy plugins and scripts: Excessive use of plugins or heavy scripts can slow down page loading. It is important to carefully evaluate your use of plugins and scripts and ensure they are optimized for performance.
  6. Slow network connection: Page loading speed also depends on the user’s network connection. A well-optimized site may still be slow if the user has a slow connection.
  7. Server performance: Server performance may affect overall site performance. An overloaded or resource-constrained server may cause slow response times.
  8. Page size and complexity: A page with many elements, scripts, or heavy media may take longer to load. It is important to reduce page complexity and optimize content to improve performance.

These are just some of the factors that can affect the performance of a website. It is important to identify and resolve specific causes to improve your Core Web Vitals score and provide an optimal user experience.

Hosting or developer?

The question therefore arises: “Should I contact my hosting provider or developer?”

There is no simple answer as it depends on who is responsible for your poor performance/structure scores.

Contact your hosting provider

  • you have a long TTFB
    If a long TTFB due to slow server response is the reason for your poor performance/structure scores, it is most often the case that underperforming servers/lack of server resources are the cause. However, keep in mind that poor/inefficient backend code could also be responsible for this, in which case you may need developer assistance.
  • See Problems CDN:
    If your poor results are caused by CDN problems, contact your CDN provider (in some cases, it turns out to be the same as your hosting provider).

Contact your developer

  • You have unoptimized images/videos
    If your poor results are caused by too many unoptimized images (or videos), you will need to contact your developer as this is purely a front-end design issue.
  • Have CSS/JavaScript not optimized?
    When CSS and/or JavaScript are responsible for your poor scores, you will need to ask the developer for assistance as this is also a front-end issue. While reducing your website’s CSS/JavaScript code naturally helps improve performance, you should take care to ensure that essential code is not eliminated. Reducing unused CSS/JavaScript should therefore be a priority to ensure the browser isn’t processing potentially expensive code that isn’t even needed on the page.
  • Caching must be configured
    Finally, if you want to set up caching, you can do it yourself (for WordPress users) or contact your developer to have it set up for you. Please note that your poor results could also be due to a combination of the reasons above. In this case, we recommend addressing the most critical issues first and then addressing the rest based on feasibility.
  • Third-party scripts are problematic
    Suppose your poor scores are caused by third-party content. In that case, you should contact your developer only after you have reviewed your site’s third-party content, determined which requests are negatively affecting your performance, and removed those that do not add value to your business. A developer can then potentially assist with additional optimization opportunities for required third-party requests.

Essentially then, you should contact your hosting provider for TTFB and CDN issues (only if your hosting provider is the same as your CDN provider). However, you can contact your developer for all other front-end issues displayed in the Structure tab.

We recommend working on the critical issues first (long TTFB, Top Issues in the Summary tab) and taking care of the rest later.

Conclusion

Poor performance/structure scores can be caused by a myriad of performance issues on your page, both back-end and front-end. This means that your visitors are probably not having a good experience on your page and you therefore need to intervene.

If you need performance monitoring on the hosting side, contact us and we will find the best solution for your needs.

That’s it, folks! Check out our blog for more information.

atuttoyoga.it_core_we_vitals
Reading Time: 5 minutes

Atuttoyoga.it is a website dedicated to yoga that offers a wide range of resources and content for fans of this age-old practice. As yoga and its online practice increase in popularity, Atuttoyoga.it has quickly established itself as one of the best yoga platforms available on the web.

One of the main reasons for its success is its constant attention to offering a high-quality user experience. This attention is also reflected in the optimal performance of the site. Recently, Google introduced Core Web Vitals, a set of metrics that measure the loading speed and usability of a website. By facing this challenge with determination, Atuttoyoga.it has proven to be at the forefront of satisfying these needs.

How atuttoyoga.it passed the Core Web Vitals with a WordPress optimized hosting by Bhoost

Google Core Web Vitals: A General Overview

Google Core Web Vitals are a set of metrics to measure the loading speed, responsiveness and visual stability of a website. These metrics include Largest Contentful Paint (LCP), First Input Delay (FID) and Cumulative Layout Shift (CLS).

  • LCP measures the time it takes for the largest content on a page to be visible. A good LCP is critical to providing a good user experience, as users prefer sites that load quickly and display content in a timely manner.
  • FID measures the response time between a user’s interaction with a website (for example, a click on a button) and the site’s response to that interaction. A low FID is important to ensure that users can interact with the site without annoying delays.
  • CLS measures the visual stability of a web page and indicates whether elements shift while loading, causing a poor user experience. Low CLS is crucial to prevent users from accidentally clicking on moving elements.
INP the new official Core Web Vitals metric from March 2024 – Everything you need to know

Why is it important?

Google Core Web Vitals are important for a website because they impact the overall user experience. A well-performing website can improve user engagement, reduce abandonment rates, and increase the time users spend on the site. Google also announced that starting in 2021, Core Web Vitals metrics will be used to rank pages in search results. This means that websites with better performance will rank higher in search results, resulting in increased visibility.

To surpass the Google Core Web Vitals, website owners must therefore work hard to optimize the performance of their sites. This may include optimizing code, compressing images, using a content delivery network (CDN), and implementing web development best practices. Furthermore, working with a specialized hosting provider to optimize the performance of websites can be an advantage in achieving and maintaining optimal site performance.

In summary, Google Core Web Vitals are a set of metrics that measure the loading speed, responsiveness and visual stability of a website. They are important for improving user experience, achieving greater visibility in search results and providing a high-quality, performing website.

How Atuttoyoga.it passed the Core Web Vitals

To achieve the goal of exceeding the Core Web Vitals, Atuttoyoga.it has partnered with Bhoost.

We are, in fact, a web hosting provider specializing in optimizing the performance of websites. Through ad hoc consultancy with the customer, we were able to find the best hosting solution which could provide the right performance.

Thanks to this strategic collaboration, the client was able to obtain a site that had a significant improvement in loading speed and overall user experience.

One of the first moves undertaken by Atuttoyoga.it to meet the requirements of the Core Web Vitals is the implementation of a content delivery network (CDN) by Bhoost. ThereCDN has allowed this website to distribute its content quickly and reliably to visitors around the world. This significantly contributed to reducing page load times and minimizing downtime.

The site was created in WordPress and this is why the specific choice of hosting fell on a hosting super veloce per WordPress. In fact, as we have said several times, the speed of a site is a fundamental criterion, be it a normal site or E-Commerce.

So with our specific hosting for WordPress, we have managed to guarantee excellent performance and speed.

The Results: Optimization and User Satisfaction

Bhoost hosting also provided ongoing support to maintain the optimal performance of the online portal. Through constant monitoring and proactive management, Bhoost ensured that the site remained fast and responsive at all times, ensuring smooth navigation for users.

Thanks to these initiatives and the partnership with Bhoost, Atuttoyoga.it has successfully managed to surpass Google’s Core Web Vitals. This means that the site offers an optimal browsing experience, with fast loading times and excellent usability. The users of this portal can access yoga content and resources quickly and seamlessly, thus improving their overall experience on the site.

Below is some data that highlights performance and indications related to usability and Google Core Web Vitals.

As you can see, both mobile and desktop feedback are completely positive. This is the result of a website that is clearly well-optimized and working effectively. Users are happy with what they see and how the website responds to their actions.

The website is fast and functional, thanks to WordPress hosting that can handle both traffic and customers. Having a fast site is the key to having an increase in visits and a very low bounce rate.

Core Web Vitals WordPress hosting
Core Web Vitals WordPress hosting

Below, you can check the results related to the various Core Web Vitals metrics. As you can see, everything is within the acceptable range, and the evaluation is successful.

This aspect is fundamental for a site, as we have already said in our article, Core Web Vitals: What they are and why they matter to Google. Core Web Vitals have officially become new ranking signals. Essentially, these help Google understand what type of experience the user has on our site, and based on this, it decides whether to penalize or enhance the site.

This is why it is of fundamental importance to take this aspect into consideration.

Conclusion:

In conclusion, if you are looking for a reliable and high-performance online platform for practicing yoga, Atuttoyoga.it is the ideal choice. Thanks to its focus on performance, usability, and partnership with Bhoost, this site continues to be a point of reference in the online yoga sector.

How Core Web Vitals influence SEO

If you are looking for a truly reliable hosting partner who can help you make your site perform better and live up to Google Core Web Vitals, contact us.

We will find the most suitable hosting solution for you.

That’s it, folks! Check out our blog for more information.

wgl-candles-case-study-magento-hosting
Reading Time: 7 minutes

We Got Love Candles (WGL Candles) is a company specialized in the production of handmade and scented candles. The history of this company was born in the lands of Lower Saxony from a friendship. Two very young girls meet at school and have never left each other since.

Both with a passion for candles, these objects with an ancient flavour, capable of spreading particular aromas and a soft light full of magic. And from that passion a project was born: le candele We Got Love.

WGL Candles candles are made with natural ingredients and scented with high-quality essential oils. In fact, the company is committed to maintaining high production standards and to supplying unique and high-quality products to its customers.

Il Partner Interactiv4

WGL Candles has chosen to partner with Interactiv4 to improve your online presence. Interactiv4 is a digital agency specializing in creating digital marketing strategies and social media management.

The collaboration between Interactiv4 and WGL Candles has allowed the company to improve its online presence and reach new customers through the use of advanced digital marketing techniques.

However, this strong duo lacked a fundamental part: a partner who could manage all the hosting and IT infrastructure.

This is where Bhoost comes into play at this point, with its always safe and performing hosting solutions. And so Interactiv4 and Bhoost decide to establish a partnership, in order to be able to provide the customer with a complete 360° service.

A competitive company like Interactiv4, has decided to become Partner di Bhoost because he believes in the same values. Performance, speed but not only that, ethics and sustainability too. Attention to the environment is now a fixed point on which large companies focus a lot, because they are aware of how fundamental this aspect is.

Improve Your Magento Performance with Hyvä

Once the Partnership with us Bhoost was established, Interactiv4 no longer had to worry about the aspects related to the entire IT infrastructure. This has also allowed Interactiv4 to better manage their time, no longer having to worry about the speed and security of their customers’ sites.

Not to mention that each Partner has the right to a very interesting reserved discount, with which our services can be offered.

If you are also interested in becoming a Bhoost Partner, visit the page Partner Program di Bhoost!

Why is WGL Candles different from others?

WGL Candles differs from other candle companies by using natural ingredients and high-quality essential oils in the production of their handmade candles. The company actively strives to maintain high production standards, ensuring customers receive unique and high-quality products.

The quality of WGL Candles products is the result of meticulous attention to detail and the choice of the best ingredients. Furthermore, the collaboration with Interactiv4 and the use of Bhoost demonstrate the company’s will to continue to innovate and improve its online presence, in order to reach more and more customers and retain them with high-quality products.

Why did WGL Candles choose Bhoost?

The choice of Bhoost by Interactiv4 and WGL Candles demonstrates the will to choose efficient online services, able to provide their customers with a quality user experience.

In fact, knowing how essential it is for a modern company to have an effective online presence, Interactiv4 wanted to recommend the services of Bhoost to WGL Candles.

This is because choosing good hosting is essential for the success of an E-Commerce site.

A site that loads slowly or crashes frequently can lead to lost sales and lost customers. Conversely, a fast and reliable site can improve conversions and customer satisfaction, thus generating more sales.

For this reason, WGL Candles has decided to rely on us at Bhoost. In fact, we can guarantee optimal performance, scalability and security.

The choice of this company fell on a Hosting per Magento 2 especially one VPS 4 Core coupled with Hyvä.

Hyva – A performance optimized Magento 2 theme

The theme Hyvä for Magento 2 was designed with the aim of improving the frontend performance of your e-Commerce site. The team of Hyvä has been working hard to reduce page load times and increase overall site speed. This was accomplished through the use of advanced caching and asynchronous image loading.

Also, the theme Hyvä is highly customizable and easy to use for Magento 2 developers. This means you can create a unique and personalized shopping experience for your customers without sacrificing the performance of your site.

How WGL Candles boosted performance with great Magento and Hyvä hosting

In addition to the theme used, the hosting chosen for your e-commerce site is another key factor affecting the performance of your site. It is important to choose a hosting provider who has experience with Magento 2 and who offers a solid and scalable infrastructure for your site.

A good Magento hosting provider should offer:

  • High performance and fast response times
  • Scalability to handle traffic spikes during periods of high activity
  • Advanced security to protect customer data and your business

Hyvä Theme and Bhoost Hosting: A Powerful Combination

The theme Hyvä for Magento 2 and good Magento hosting can significantly improve the performance of your e-commerce site. With the theme Hyvä, you can create a personalized and modern shopping experience for your customers without sacrificing the performance of your site. Also, by choosing the right Magento hosting provider, you can ensure that your site has high performance and is safe for your customers. Furthermore, quality hosting can also help ensure that your site is always available and that no interruptions or downtime could harm your business. This is especially important during peak traffic periods, such as holidays or special sales, when your site may receive a high number of visits.

Just to have the security of a performing, fast and secure site, WGL Candles has decided to rely on Bhoost’s hosting services.

Below you can see the performance of the site after switching to our hosting services. In particular, it is possible to see the performance linked to the home page and to one of the product pages.

A good hosting offers a series of features and services to ensure the proper functioning of the site, such as security management, traffic management and technical assistance. In addition, good hosting also offers greater flexibility and scalability, allowing you to handle traffic peaks and grow with your business.

For these reasons, it is important to choose reliable and quality hosting for your e-commerce site, in order to ensure a positive shopping experience for customers and to maximize sales.

So if you are looking to improve the performance of your e-Commerce site, seriously consider using Hyvä theme for Magento 2 and choosing one of our high-quality hosting services.

VPS 4 for Magento the perfect choice for WGL Candles

After a fruitful call with the customer, we recommended a VPS 4 for Magento to best meet the speed and performance needs.

Choosing a VPS for Magento can have many advantages for an E-Commerce site. Firstly, a VPS offers greater flexibility and scalability than other types of hosting, which means that your site can handle traffic spikes and grow with your business without performance issues.

Secondly, a VPS offers greater security than other types of hosting, as each site has its own isolated space and dedicated resources. This means that customer data and information are less exposed to security risks.

Finally, a VPS offers more control and customization than other types of hosting. This means that site owners can configure the hosting environment according to the specific needs of their Magento site, thereby improving the site’s performance and reliability.

Overall, choosing a VPS for Magento can be a smart choice for an E-Commerce site looking to improve the performance, security and flexibility of their hosting.

In addition to the VPS, we have also activated the WAF and CDN services on the site.

How to update Magento 2

WAF and CDN: Optimizing Security and Performance

Activating WAF (Web Application Firewall) and CDN (Content Delivery Network) on an E-Commerce site is now essential to improve the security and performance of the site.

The WAF service protects the site from cyber threats, such as DDoS attacks, SQL injection attacks and cross-site scripting attacks. A WAF analyzes incoming traffic to the site and blocks any cyber attacks before they can do any harm.

In addition, activating the WAF can also protect the site from web application vulnerabilities, such as software bugs and configuration problems. This means that the site is less exposed to security risks and that customer data is more secure.

With the CDN, on the other hand, site performance is improved, reducing page loading times and improving the user experience. The CDN works by distributing site content to servers around the world, so that users can access content from the server closest to them geographically. This reduces latency times and improves page loading speed.

Overall, activating a WAF and CDN on an E-Commerce site is important for improving site security and performance, ensuring a positive shopping experience for customers, and maximizing sales.

What WGL Candles thinks of Bhoost services

After a few months of using our services, we wanted to ask WGL Candles for some feedback on our hosting services.

The feedback from our customers is in fact essential for understanding how our service is going, if the customer is happy and if there are terms for further improvement.

And so we contacted the ladies of WGL Candles and asked them how they got on with our hosting.

We are happy to say that the feedback has been totally positive.

The customers have been very satisfied with their e-commerce speed and the performance of the site in general. In fact, we know how important the speed factor is for a website, especially if it is e-commerce.

Exceptional Customer Service: WGL Candles also really appreciated the customer service, emphasizing the always very rapid responses to customer requests.

Customer satisfaction is our top priority at Bhoost. We provide not only high-quality service, but also prompt and friendly support whenever a customer contacts us.

How has the WGL Candles website improved with Bhoost?

Hosted by Bhoost, the WGL Candles site has seen a dramatic improvement in performance and security. Choosing Bhoost allowed the company to manage site traffic more efficiently and improve page loading speed.

Additionally, the implementation of Web Application Firewall (WAF) and Content Delivery Network (CDN) has improved site security and customer data protection.

Globally, collaboration with Interactiv4 and the use of Bhoost has allowed WGL Candles to improve its online presence and reach more and more customers through advanced digital marketing techniques.

If you are also looking for a reliable partner who can guarantee reliable, fast and secure hosting services, Bhoost is the right choice for you.

Bhoost can be your trusted hosting partner.

Try our hosting now and free for 30 days.

That’s it, folks! Check out our blog for more information.

Reading Time: 2 minutes

When you decide to open a site, a blog, or an e-commerce site, the first thing to do is definitely to buy a domain. But what exactly is a domain?

This question, which may appear trivial to many, is not, especially for those who are new to the internet. Those who are only now approaching this world need clarity in this sense. So, to make an informed decision, we should have clear ideas about what domains are and how to choose the best one for us.

So what is a domain?

So let’s try to understand what we are talking about.

To put it simply, it is nothing more than the web address of your site. It is a name consisting of numbers and letters, with which you can access the server where your site is housed.

It is a unique address with which you can find and identify your website, such as www.ilnomedeltuosito.it

what is a domain

Therefore, it becomes essential to choose a domain that identifies your company and can make it recognized and remembered.

However, there are different types of domains, such as first and second-level domains. But what are the differences?

Top-level domains

A top-level domain is used to identify a specific geographic area or type of business.

  • In the case of a geographical area, we will talk about ccTLD (country code top-level domain). This is the case with .it domains. eng .fr .es etc.
  • In the second case, we will talk about gTLD (Generic top-level domain) and those used for organizations and companies. For example, the .com which is used to indicate commercial activities
Poor Performance Scores: Hosting or Developer’s Fault?

Second level domains

The second level domain is instead linked to the name of your business/company and is essentially the name that is before the .it, .es, .fr, etc.

Therefore, in www.nomesito.it, the “sitename” part is the second-level domain, while “.it” is the first-level domain

The choice of this domain is fundamental because it must be:

  • short
  • simple to remember
  • easy to write

Third level domains

However, there are also third-level domains, also known as subdomains, which identify a part of the domain itself.

For instance:

  • blog.sitename.it

In this case, “blog” represents a sort of in-depth analysis linked to the main domain.

How and where to buy a domain?

To register, you will need to contact specific companies that provide this type of service.

We also provide domain registration and transfer services, for more information, contact us!

Once you have selected your domain provider, you will need to choose a name that is unique and you can easily see this. In fact, upon registration, the provider will tell you if the chosen name is currently available or not.

Hosting WordPress

Also, there are some other features to consider:

  • the domain must be unique
  • it must consist of alphanumeric characters and dashes
  • there are no spaces
  • it would be good to enter a keyword

Conclusions

As you can see, the domain is nothing particularly difficult, neither to understand nor to register, but if you still have doubts, let us know in the comments.

That’s it, folks! Check out our blog for more information.

Reading Time: 4 minutes

Today, rather than mail, the e-commerce sector is having an incredible rise. Many companies have decided to invest in this new form of commerce because they understand how much potential it has.

People now buy at any time, from the comfort of their home, office, or on the go, thanks above all to smartphones.

Therefore, it becomes essential to be able to access this huge slice of the market.

But before doing that, you need to choose an e-commerce platform that has the features that best suit your business. There are many proposals that the market can make in this sense, such as Woocommerce, Prestashop, Shopware and Magento.

And it is the latter that I want to talk to you today.

We will see, what Magento is and why you should use it, to understand if it is the right platform for you.

What is Magento?

Magento is an open-source platform for creating e-commerce sites. Varien released it on March 31, 2008, and it is built on the Zend framework.

Many companies use this CMS for their online stores, including big brands like Nike, Samsung, etc.

In 2018, Adobe acquired Magento with a price tag of $ 1.68 billion to complete its business cycle. This acquisition was key to several very useful developments in Magento.

According to internal data from Litextension, in 2020, Magento was one of the three platforms on which merchants migrated the most. The choice on other platforms instead was in the minority.

Magento Opensource and Magento Commerce

There are versions of Magento to cater for all types of e-commerce, from SMEs to the largest corporate retailers: Magento Open Source and Magento Commerce.

Magento Open Source, which was previously called Magento Community Edition, is the free version of Magento. You can download your version for free from the Magento Download page.

Although free, this version is still rich in features, which can still be implemented, thanks to the numerous third-party modules present in the marketplace.

Improve Your Magento Performance with Hyvä

Thanks to Magento Open Source, you can create a high-performance and feature-rich e-commerce site.

Magento Commerce, formerly Magento Enterprise Edition, is the paid formula, which has a variable license cost based on the annual turnover of e-commerce.

This version has many native features, which for Open source, must be implemented through external modules.

Why use Magento for e-commerce?

If you are a company or a private individual who wants to develop a professional e-commerce site over the long term, you should think about Magento.

This CMS is the best open source for the creation of e-commerce.

Some basic features of Magento make it a truly unique professional tool.

Let’s see some of the most important:

  • Product Management: With many images, optional comments, product reviews, favourites list, and inventory.
  • Category Management: Easy to find and select products by category
  • Stock management: management of products left in stock, import, export
  • Customer account: account status, transaction history, favourite catalogue, address, cart…
  • Customer service: improve functionality, customer contact form; complete follow-up, e-mail service.
  • Order management
  • Payments: Many payment methods, like credit cards, PayPal, Authorize.net, and Google Checkout, support external payment modules like CyberSource, ePay, eWAY, and more.
  • Search technology: Fast, friendly, supports Google SiteMap search
  • International support: multilingual and monetary
  • Promotional and marketing tools: coupons, promotions and more.
  • Analysis and reporting: integrates with the Google Analytics service and provides multiple reports.

What are the advantages of Magento for e-commerce?

Open source – Highly customizable

Magento not only offers flexible and scalable e-commerce solutions but is also highly customizable. Thanks to the numerous modules present in the Magento marketplace, you can tailor your e-commerce to your needs.

Furthermore, this CMS has the characteristic of adapting well to change and has the potential to be modified to meet the needs of store owners.

Hosting and free choice

With Magento, you can choose the hosting provider and the features that the web space must have. The choice must be made since Magento has a complex structure and therefore requires optimized hosting.

Responsive Mobile

We know that a large chunk of E-Commerce shoppers make purchases via smartphone. Magento therefore becomes a great choice, because both the free community edition and the business version of Magento incorporate the HTML5 platform to maximize the mobile shopping experience. As a result, your eCommerce store will always be optimized.

Easy cross-platform integration

You can easily integrate third-party add-ons and modules into your Magento store. In this way, you can expand the functionality of your e-commerce and implement it with everything you need.

The platform also allows store owners to add Google Analytics and other third-party integrations (such as eBay, Paypal, Mail Chimp, etc.) to their site to facilitate data analysis.

How to update Magento 2

Better speed

You probably already know that slow-loading pages “sink” very quickly. A user who has to wait too long for a page to load will surely leave the site. Not to mention that after the Google Core Web Vitals, Google penalizes those who have a site that is too slow.

Magento can surprise you with the performance of the platform itself thanks to its customization ability and the trust it brings. Using a PWA showcase can speed up your website even further and delight your customers.

Choosing good hosting that is perfectly optimized for the platform, is also definitely a choice to make.

If you want to know how to speed up your Magento site, read our dedicated guide. 

SEO friendly

Magento contains many SEO features, such as:

  • Search friendly URLs
  • Sitemap
  • Layered navigation
  • Product Title
  • Keyword
  • Meta tags
  • Meta descriptions

As for SEO, Magento is up-to-date with the latest SEO ranking factors. This platform can provide a good URL structure and meta-implementation options necessary for SEO.

Magento also includes useful analytics tools for tracking web visitors. This feature is essential for understanding how users move around your site.

Conclusions

As you can see, Magento is a multifunctional platform, perfect for medium to large businesses. It has a lot of customization possibilities, but obviously, customizations still have a cost.

Even the hosting must have specific characteristics and be perfectly optimized, to make the e-commerce site fast and efficient.

It will then be up to you to understand if the type of investment is right for your business.

That’s it, folks! Check out our blog for more information.

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